Jessica Alba looks like hell...

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Why do so many movie posters have the names completely misplaced from the person? I'm sure it has to do with demands of name/face placement by the stars, and this is some sort of compromise. But how could anyone arrive at this end result and think it's a good thing for anybody?

Posted September 30, 2005 12:19 PM

Comments

Paul Walker is hot!

Ronnie, September 30, 2005 3:22 PM

LOL

Gabe, October 3, 2005 1:27 PM

I remember this from my theatre classes in university. It's because the better postion your name is in, the better recognization you get. Top centre alone is the best, but next is top left, since people read left to right. Then centre, then centre right.

There was one movie (so the prof said in the class) that had a bunch of stars and to do it they listed them from bottom to top and left to right - the the left most was at the bottom of the poster and the one on the top was on the right - so that things 'equaled out' the closer to the top you were the further right. It was supposed to balance things out.

In an industry where name recog is everything, it's the things contracts are made of.

AM

Alex Moore, October 12, 2005 5:19 PM

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